It’s no secret that Facebook is an immensely popular site. Since its creation in 2004 by Mark Zuckerberg and fellow Harvard roommates, Facebook has grown into a multi-billion pound platform that sees users flock to the site in tens of millions every day. With such a wide range of active users, the opportunities to reach […]
As of January 2021, almost 4.66 billion population worldwide are active internet users. Most people rely on the internet to gather knowledge about a product or service, preferring an educated purchase. Such consumer behaviour has paved the way for a vital business optimisation strategy called Digital Marketing. It has helped businesses to reach out to their target audience […]
Instagram is much more than a picture-posting platform. And with the right knowledge and tools, you can earn money too! Want to know how? Find out in this article. Instagram, which simply began as a photo-sharing app, today has evolved into a powerful marketing platform. Thanks to thousands of brands and influencers, businesses can reach […]
The marketplace today is incredibly customer-driven. The growth and prosperity of any business or brand vastly depend on its customer acquisition strategy. A successful customer acquisition strategy depends on several factors that include sending the right message to the right set of prospective customers, at the right place and at the time, to trigger the desired […]
Customer service or feedback must be provided in a competitive environment. A customer-centric approach is crucial in this user-dominated market. Employees should always ask themselves, “How can I improve the customer experience?” By putting the customer first, brands can enhance customer satisfaction and loyalty. A smooth and satisfactory customer experience is essential to the success […]
The term “brand” gets thrown around like confetti in business and marketing, yet very few understand what it truly stands for. You can leverage these powerful tools to drive business growth only when you appreciate the essence of a brand, branding, and brand management can you leverage these powerful tools to drive business growth. A brand is not simply […]
There are plenty of businesses engaged in providing the same product or services. You don’t like a particular product or service or the brand, you find an alternative. That’s how easily brands can be replaced these days – in the blink of an eye. Therefore, businesses need to stand out in their niche and build […]
From popular brands to startups, independent business consultants to best motivational speakers in India, YouTube has become a source of entertainment and fun for people, worldwide. This popular social media platform has already witnessed the presence of some of the most popular brands like Google, BMW, Disney, Lego, and famous corporate trainers like Dr. Vivek Bindra. All of them have […]
Summary: Twitter is an excellent place for businesses to grow. But with things moving so quickly on this platform, can you promote your brand on this platform? Do you know what the average lifespan of one tweet is? 18 minutes. Yes, that’s it. Every second around 7,000 new tweets is sent across the world. This is […]
In this technological era where every platform provides people with a source to earn money, YouTube stands out because of its easy and distinguished money-making ways. Apart from being the second-most visited website and second-most used social media globally, YouTube provides a different and unique source of entertainment to its viewers and helps content creators […]
